We believe the best moments in life are the ones when we enjoy and treasure the beauty of simplicity. Much like the light and nature of Scandinavia; always there, offering silence and peace of mind as well as captivating experiences.
NJRD wants to help you create more of these moments – in everyday life, on special occasions and in the spaces in between. Alone or with your loved ones, with objects that evoke more Scandinavian moments.
The NJRD story begins in 2020, kindled by a passion for Nordic nature and light, and the conviction that good design is about functional simplicity in everything, from the choice of materials to shape and colour. That’s why Scandinavia is such a magical source of inspiration.
Our founding principle is to create design that finds a natural place in your surroundings, contributing to more Scandinavian moments.
NJRD, or “Njord” as we say, is a collaboration between the design agency Bernadotte & Kylberg and Nordic Nest.
NJRD is the result of an insatiable desire to challenge the norm by creating design with a clear purpose. To make this happen, we have brought together expertise that embraces our Scandinavian design heritage, searching for simple functionality and always remaining inquisitive.
With these core values, we want to translate Scandinavian moments into desirable and useful products for you in your everyday life.
Our collection ranges from tableware to wool carpets and throws, setting off on a journey towards new and exciting categories and products. All combining long-lasting quality, simplicity, and elegance, created to have a positive impact on your life and home.
We choose natural materials that add a warm and tactile feel. Always with the aim to make sustainable choices, from design to production. Put simply, we make products we love in the hope that you’ll love them just as much, if not more.